Will you actively create a healthier future for tomorrow?
At Medibank we’re encouraged to think big. We have a clear purpose to impact better health outcomes for our customers, patients and our community.
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We celebrate diversity of thought because we want to make better decisions for our customers. As we work towards our goal of better health for better lives, we value the knowledge and contribution of Aboriginal and Torres Strait Islanders. We are working hard to create an inclusive workplace and develop Indigenous careers.
The Opportunity
We have big goals here at Medibank we are looking for a Marketing Leader to join us on a 12 month contract and help us work towards our 2030 vision. What’s that, you ask? Its simple – we want to create the best health and wellbeing for Australia.
As Marketing Manager Health, you’ll manage the development and delivery of multi channel marketing programs that translate business problems into technical outcomes, to deliver on our corporate KPIs and work towards this vision.
You will drive the development of a multi program strategy and deliver marketing projects that accelerate enrolments into our programs, as well as improving member experience and engagement. We are proud to offer our members more than 20 Health programs and services including Chemo at Home, Medibank Type 2 Diabetes, and No Gap Total Joint Replacement to name a few. You can check some of them out here
Day to day this role will see you
- Applying a ‘customer obsessed’ lens while solving business problems
- Seeking opportunities to accelerate enrolments and improve member experience through journey integration, personalisation and multi-program efficiencies.
- Putting your stakeholder management skills to good use – this role works with a broad range of people across the business who you’ll be working with closely.
- Managing the development and delivery of ‘Live Better Monthly’ in partnership with our Marketing Specialist. This is a monthly email to our members featuring a range of useful health and wellbeing content.
- Using data insights and analysis to develop new initiatives with a test and learn approach that capitalizes on market opportunities.
- Being able to think strategically while you get into the detail, project managing and executing outputs to meet deadlines.
- Taking time out to recharge – you might hit the pavement for a walking meeting with a colleague, pop out to a lunchtime gym class or take a mid morning meditation break.
- Utilising the go to market process to design and deliver multi-channel customer journeys.
- Creatively working through complex campaign requirements and translate business needs into effective campaigns, while still ensuring compliance and efficiency.
What do we need from you?
First and foremost, you’ll need to be passionate about health and wellbeing, and the idea of helping others live their best lives will really excite you. You’ll be an experienced people Leader, having significant experience in digital and/or relationship marketing, ideally grown in the health or service industries. A proven track record in integrated marketing and go-to-market planning and execution is essential (including digital marketing).
We are open to you putting your stamp on this role. If you’re really passionate about paid media, content strategy or something else in this space we would love you to bring these skills to the role and make your mark.
A career with us
At Medibank, we believe work is something we do, not somewhere we go. Our modes of working – Collaboration, Connection and Concentration – help inform how your day is structured and where you choose to work will vary, depending on your role and requirements.
The wellbeing of our employees is our priority. We encourage you to talk to us about any adjustments or additional support you may require during the recruitment process, as well as how this role can be flexible for you. Virtual interviews are always on offer and will not adversely impact your application.
All employees who may attend a worksite or any face-to-face work-related activity will be required to be fully vaccinated for COVID-19 as a condition of employment.
We offer a range of great benefits such as subsidised private health insurance, rewards and discounts, and health and wellbeing initiatives. To find out more, click here.
To start small and impact bigger.
